Generous or Not: Light the Way Candle

About Generous or Not

Many companies promise to make a charitable donation with each purchase. But how much do they give?, Are they really doing good, or are these just cynical ploys to capture our money? How do you know if the companies are GenerousOrNot? That’s what we’re here for.

If companies want to promise that our purchases will do good in the world, we think they should say exactly what they’ll do. What percent of sales, what percent of profits, or what amount per purchase? We did the research. Read on to find the info you need. If you know of other offers for us to list, please email us at submit@GenerousOrNot.org

Of course, when you buy merchandise from a company that donates some small percentage to a nonprofit, well, only that small percentage of your money is helping make the world a better place.

Further, many of our friends have enough fruitcakes, picture frames and pen & pencil sets. They just don't want more stuff, even if some portion does go to charity. A better way to honor them and to do a lot more good might be to make a donation in their name.

A new website, www.ChangingThePresent.org, makes it easy and meaningful. You can choose not just what nonprofit to support, but exactly what you want to accomplish, e.g., an hour of a cancer researcher’s time, books for children, drugs for AIDS patients, shelter for the homeless, computers for schools, polio vaccines, meals for the homebound elderly, acres of the rainforest, etc. Wish lists, registries and personalized printed greeting cards make it even better and easier.

Imagine what we could accomplish if we could capture for nonprofits even a little bit of the $250 billion that Americans spend each year on birthday, wedding, and holiday gifts.

Monday, November 13, 2006

Light the Way Candle

Product: Light the Way Candle

Aveda believes in conducting business in a manner that protects the Earth, conserves resources and does not compromise the ability of future generations to sustain themselves. Their mission positions them as a catalyst for awareness and change at individual and collective levels. They support values that cultivate a sustainable economy and culture. They find inspiration for doing so in nature and believe that nature is not merely something to be cherished and protected, but also should be emulated as a model of sustainability. Aveda is committed to working for these ends by expressing their values and serving as agents of change in their workplaces, with their families and friends, and in the communities. They believe that the microscopic actions of single individuals have the power to change the course of human civilization. They aim to help steer society in a more sustainable direction for everyone's benefit and the benefit of generations to come.

Company explanation:http://aveda.aveda.com/protect/you/earthmonthpartners.asp

Donation: 100% of proceeds per Aveda’s “Light the Way” candle www.aveda.com

Nonprofit beneficiary: Various organizations

Use of funds: Save threatened and endangered plants

When:Earth Month (April) on an annual basis

About Generous or Not

Monday, November 13, 2006

Light the Way Candle

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